İÇERİK YAZARLIĞI
Başarıyı yakalamak için yüksek kalite ürün/hizmet sunmanın yanı sıra kendinizi aktif olarak hem şimdiki hem de potansiyel müşterilere pazarlamak da önemlidir.
Tüm şirketler; hayatları boyunca ürün ve hizmet katalogları, aboneler ve ortaklar için haber bültenleri, reklam broşürleri, internet sitesi materyalleri, sosyal medya/blog gönderileri gibi birçok farklı içerikle uğraşır.
Bir içerik ne kadar ilgi çekici ve bilgilendirici olursa şirketinizin cazibesi de o kadar yüksek olur ve bu da potansiyel satışları gerçek satışlara çevirir.
Logrus IT; internet sitenizi ve sosyal hesaplarınızı yönetmenize yardım edebilir, müşterilerinizi ürünlerinizden ve başarılarınızdan haberdar edebilir ve çalışanlarınızı ve ortaklarınızı eğitebilir. Tek odağımız kalite. Oluşturduğumuz her metin; proje yöneticisi, içerik yazarı, redaktör ve proofreader arasındaki sıkı sıkıya yapılan iş birliğinin bir sonucudur. Kaspersky, Kia, Samsung ve Canon gibi uluslararası devlerle çalışıyoruz ve sizi de müşterilerimiz arasında görmekten memnuniyet duyarız!
Yazılı basın ve internet siteleri için makaleler ve haberler
Yazılım kullanım kılavuzları
Sosyal medya gönderileri
Postalar ve haber bültenleri
Kurumsal video senaryoları
Eğitsel materyaller
For the launch of the KIA EV6 electric vehicle, we were commissioned to produce a video about the KIA EV Simulator app. The customer chose the color scheme and visual style from the options we offered. The final video demonstrates how useful the application is for everyone (in particular, car sales managers, car owners, and mechanics).
We localized the video into five languages: English, German, French, Spanish and Korean.
On the website “Earth 2050”, people make predictions about the future of the planet. The project’s creators, Kaspersky, asked us to bring these predictions to life in visual form. So, now you can visit the world of the mid-21st century in 360-degree panoramas of landscapes and interiors, as depicted by professional illustrators. To give you an idea of how some of the world’s most famous cities might change over time, some of the images have been made in several versions, like snapshots of different decades.
Kaspersky’s mascot—the green bear named Midori Kuma—not only teaches people about the intricacies of cybersecurity, but also loves to celebrate various holidays. The company decided to introduce this side of Midori’s life to the public and asked us to develop a visual style for holiday postcards to be posted on social media. Our task was to make the postcards fun and cute while strictly adhering to Kaspersky’s internal style guides.
The concept was approved, and over the course of three years we drew Midori celebrating a wide range of holidays: New Year, Christmas, Halloween, various IT holidays such as Programmer’s Day and Internet Day (not to mention Safe Internet Day and No Internet Day), and then on to less well-known holidays, including ones from pop culture such as Star Wars Day, Hobbit Day, and Towel Day—this last one being in honor of that key accessory from The Hitchhiker’s Guide to the Galaxy. In total, we created about 150 postcards in both square and HD formats, and some of them were animated, too. Social media followers, our customers from Kaspersky, and Midori bear himself were all delighted!
Working on KIA’s interactive app, we wrote scripts for its promo video and created animation using pseudo-3D graphical elements. Our specialists translated the video into five languages and recorded voiceover for it. These materials were later used to promote the brand in various countries.
For the fast-food restaurant chain McDonald's, we created a New Year's game called Hospitality Leader. McDonald’s employees could register on the website and test themselves in the role of a Hospitality Leader, making quick decisions in various situations that could arise in a restaurant. Prizes awaited those who performed best in the game.
For this project, we:
We received a brief to develop a set of animated stickers for Telegram with Midori Kuma, the Kaspersky mascot. The themes for the stickers were holidays, memes and intense emotions.
There are 4 main stages in creating a sticker:
For Kaspersky, we developed a turnkey educational website, education.kaspersky.com, and also created the content for it (cybersecurity courses). On the website, users can study by watching videos or reading illustrated texts, and then test their knowledge by answering questions. Upon successfully passing the final test, the user receives a certificate.
For this project, we:
