Marketing Translation
Marketing translation refers to translating advertising texts and other promotional materials (presentations, press releases, video clips, brochures, etc.).
The goal of any marketing text is to pique the interest of a potential customer. When working with marketing materials, the translator’s primary goal is to properly interpret the source text and recreate it in another language in such a way that it has an identical effect on the reader.
Logrus IT’s specialists translate text, audio, and video in common European and Asian languages, as well as less common ones. In order to bring your ideas to a new audience while factoring in its unique national features, we don’t just localize marketing materials — we also adapt them to the target culture.
Our clients include Microsoft, Samsung, Logitech, Schneider Electric, KIA, Kaspersky, and more.
We translate marketing materials such as:
✓ Text (presentations, press releases, case studies, interviews)
✓ Audio (interview transcripts, podcasts, jingles)
✓ Videos and interactive materials (we translate and create video clips and training courses)
✓ Illustrations (printed materials and other published items such as catalogs and brochures)
Our desktop publishing and translation projects always conform to the client’s exact specifications. At the client’s request, we can also perform additional stylistic editing or transcreation.
Logrus IT covers quite a few business directions for Samsung:
Number of languages: 12, including Hindi, Thai, Indonesian
Monthly volumes: ~ 7,000-10,000 words
Logitech is a global provider of personal computer and tablet accessories.
Services provided:
Number of languages: > 30
Monthly volumes: 30–40 multilingual projects
Evernote is a software designed by Evernote Corporation for note taking, organizing, and archiving.
Since 2009 Logrus IT has delivered multilingual localization into a number of languages, including Italian, French and Japanese.
Services provided:
Canon is a Japanese multinational corporation specialized in the manufacture of imaging and optical products.
Services provided:
Languages: English
Monthly volumes: ~10,000-30,000 words
Here is a provider of mapping data, technologies and services to the automotive, consumer and enterprise sectors.
Services provided:
Languages: English, German
Monthly volumes: 5,000 words
A project’s cost and time frame depend on several factors:
Cost can also be impacted by translation-adjacent services such as desktop publishing, creating visual materials, printing, and audio and video processing, all of which requires time and resources.
We would be more than happy to provide you with a quote and time frame for marketing translation services. Just leave your number below, and we’ll give you a call to go over all the details.
Logrus IT offers the following advantages when it comes to marketing translation:
